Disability Rights Advocates and the Association of Late-Deafened Adults reached a deal with AMC Theaters on December 20 requiring the theater company to greatly increase accessibility for people who are deaf or hard of hearing at its facilities.
AMC will install closed captioning systems in 127 screens in California by mid-2012, and projects that number will increase to 500 screens by 2013. AMC will also install the systems at its theaters on a rolling basis nationwide.
“We commend AMC’s support for captioning,” said Elizabeth Leonard of Disability Rights Advocates in a news release. “AMC’s decision to provide captioning in its digitally converted theatres makes first-run movies available to millions of patrons who are deaf and hard-of-hearing in California
Closed captioning is technology allowing individuals who are deaf or hard of hearing to view written text at movie theaters through a personal display device, which is seen through a visor to ensure it does not impact the movie experience of other individuals.