Dousing yourself with ice water to raise awareness and funds

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Lately everyone from co-workers and students to celebrities and social icons have been gathering together to dump buckets of ice water on their heads in order to raise awareness for ALS, or Amyotrophic Lateral Sclerosis. The idea is that, once nominated for the Ice Bucket Challenge, an individual has twenty-four hours to either donate $100 to the ALS Association or douse themselves in very cold water. While almost everyone nominated takes the opportunity to put on a swimsuit and get a friend to record them shrieking from cold, many people are choosing to donate as well. As of today, donations from the Ice Bucket Challenge total over $110 million. In addition to raising money for ALS research, the Ice Bucket Challenge has provided the opportunity to talk about the effects of ALS and to raise awareness of the disease. In the video below, one man took his nomination as an opportunity to discuss the progression of ALS his mother experienced before it ultimately killed her, and to ensure that everyone doing the Ice Bucket Challenge and donating to the ALS Association understands what they’re fighting against.

This video may begin with a commercial which was not chosen by or for the benefit of DisAbility Rights Galaxy.